Business in the Information Age

The industrial society is fast becoming an information society. As a result, many companies are experiencing serious difficulties in developing the new internal structures required. The increasing use of information technology has a profound effect on markets, products, and processes, as well as the management of and co-operation between companies. Recognising the possibilities and grasping the emerging potential is an important challenge for todays management, if the organisations and systems are to develop over the next twenty years. Business in the Information Age offers models and techniques for transforming company structures to help face this challenge. Viewing the business process as a new model to describe the organisation forms the link between company strategy and information systems. The book points out advantages accessible through IT, together with ways of integrating this knowledge in effective and efficient processes. von Österle, Hubert