Strategiya poputnogo vetra. Kak obnaruzhit‘ ili sozdat‘ asimmetrii, sposobnye pridat‘ biznesu uskorenie

Mathematician, top manager and strategist, Andrei Sholokhov suggests looking at business as an exciting game. One of the first tasks in this approach is to determine the field of the game and the company‘s readiness to participate. Understanding the rules will allow to find more interesting moves and directions of development ahead of competitors, because with an experienced player the business can reach a completely different quality level. It‘s simple: Any business is affected by many factors and random events. The point is to stop acting on inertia, calculate the factors of influence, assess the risks and learn to create and use all opportunities. That is, do not go against the wind, fruitlessly wasting energy, but sticking to the plan, and to change course or find an alternative path and achieve the goal with less effort. Andrew shows examples from his own experience, how it works, and if it did not work, he explains where and why. All so that you can analyze your activities and initiate changes in your interests.