Renaissance of a Boss

A ROADMAP OUT OF THE RUT. A BLUEPRINT FOR REINVENTION. A MANUAL FOR GREATNESS. Embark on the grand road trip adventure and creative journey of iconic rapper and entrepreneur Rick Ross, packed with his tools and secrets to staying inspired. It‘s been nearly twenty years since Rick Ross broke out with his 2005 debut single "Hustlin‘". Since then, he’s cemented his legacy in hip-hop as an all-time great and found success in dozens of endeavors beyond music, obtaining every object of his desire. Mansions. Cars. Yachts. Private jets. But as Ross approaches 50 years of age and the 20-year anniversary of "Hustlin", he finds himself in unfamiliar territory: a mid-life crisis. His first creative rut. The Renaissance of a Boss tells the story of Rick Ross rediscovering his spark. After several false starts – including a failed attempt to climb Mount Kilimanjaro – he decided to hit the open road in search of answers to life’s big questions. In this book, readers will discover: An inside look into Ross’s collaborations with celebrities like Dr. Dre, Bruno Mars, and Bill Murray The places Ross turned to for inspiration – from the historic sites of his own creative heroes, to a shrooms-induced hallucination that he was in the film Emancipation Behind-the-scenes details about how some of Ross’s biggest hits, lyrics, and beats came to be The epic journey takes Ross to Elvis Presley‘s Graceland estate in Memphis, Cadillac Ranch in Amarillo and ultimately a Native American sweat lodge ceremony in Santa Fe. Along the way, Ross reflects on his creative process, the artists who have inspired him, and shares his own rituals and habits that made him into one of the most prolific minds in music today.